In order to prevent low-level redundant construction and promote the upgrading of the tire industry, on October 11, 2010, the Ministry of Industry and Information Technology released the “Tire Industry Policy”, which severely restricted the product performance, structure, and production capacity development standards. As a big province of tires, Shandong tire companies have already reached the standard and crossed the policy threshold in advance.

In the Tire Industry Policy announced on October 11 by the Ministry of Industry and Information Technology, the radialization rate of passenger tires in 2015 should reach 100%. In this regard, Zhang Hongmin, chairman of Shandong Rubber Industry Association, told reporters that except for a few supporting enterprises that provide beveled tires for light vehicles such as Shifeng and Futian, the major tire companies in our province have achieved a meridianization rate of 100%, which is five years ahead of schedule. Meet the policy standards.

In addition, the Ministry of Industry and Information Technology requires that in the future, the construction and expansion of radial tires for trucks and passenger cars should have an annual production capacity of 1.2 million and over 6 million; and currently leading enterprises such as Double Star Tire, Jinyu Tire, and Huanghai Rubber are in progress. The project's capacity expansion and expansion project, the target production capacity is in line with policy standards, Zhang Hongmin analysis, "Shandong tire production capacity is more than half of the country, the company's capacity expansion is also the industry leader."

Although facing the harsh threshold set by the Ministry of Industry and Information Technology in the tire industry, Shandong tire companies have easily passed, but the challenge of increasing the added value of products still exists. According to data from the Rubber Industry Association of Shandong Province, the province’s comprehensive tire output was 153 million, an increase of 26.2% year-on-year, and a profit of 5.059 billion yuan, an increase of 31.3% year-on-year. However, Zhang Hongmin pointed out that with the high prices of natural rubber raw materials and the slowdown in the growth of the auto industry, the increase in the rate of increase and profitability of Shandong tire companies has been declining month by month, and the contradiction of increasing production and not increasing income has appeared.

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